Title | Edition | Year of Publication | Contributors | Country of Publication | Possible Copyright Status | Available Online? |
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Interpreting the public schools: a manual of principles and practices of public school interpretation with special emphasis on published materials | | 1937 | J. E. (John Erle) Grinnell | | | | | |
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Introduction to advertising | | 1935 | Arthur Judson Brewster, Herbert Hall Palmer | | | | | |
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An introduction to public-school relations | | 1937 | Ward Glen Reeder | | | | | |
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An introduction to retail advertising | | 1926 | Arthur Judson Brewster | | | | | |
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Invitation to advertising: how it works, how to get the most out of it | | 1951 | Kenneth Groesbeck | | | | | |
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Inviting new business | | 1932 | James William Egan | | | | | |
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Journal city: a book of interesting facts for advertisers | | 1916 | | | | | | |
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The joy of ignorance | | 1932 | T. Swann (Thomas Swann) Harding | | | | | |
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Keeping a dollar at work: fifty "talks"on newspaper advertising | | 1915 | Truman A. (Truman Armstrong) De Weese | | | | | |
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The Knight method of effective advertising | | 1925 | Stuart Walter Knight | | | | | |
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Kursbuch der angebotstätigkeit | | 1933 | business expert. Johannes Ullrich | | | | | |
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La pubblicità di una grande casa italiana; rassegna critica di Mario Ferrigni; con trentadue tavole a colori fuori testo e oltre mille riproduzioni in nero. | | 1937 | Mario Ferrigni | | | | | |
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The law of journalism: including matters relating to the freedom of the press, libel, contempt of court, property rights in news, and regulation of advertising | | 1940 | Robert William Jones | | | | | |
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The law on advertising | | 1929 | Earnest Elmo Calkins, Clowry Chapman | | | | | |
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Layout in advertising | | 1928 | W. A. (William Addison) Dwiggins | | | | | |
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Layout technique in advertising | | 1929 | Richard Surrey, Bertram Brooker | | | | | |
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Layout: the practical application of the principles of design to advertising and printing | 3d ed. | 1954 | Charles J. Felten | | | | | |
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Layouts for advertising: a useful handbook of 700 layout suggestions used in magazines, newspapers, booklets, folders, broadsides, letterheads and posters, with specimens of type and borders | | 1928 | John Dell (pseudonym), J. M. Watson | | | | | |
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Le secret de la fortune par la publicité | | 1919 | Paul. Pottier | | | | | |
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Lectures in advertising: arranged for correspondence instruction | | 1923 | George Burton Hotchkis | | | | | |
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Legal protection of goodwill: trade-marks--trade emblems--advertising--unfair competition | | 1936 | Frank S. (Frank Shepherd) Moore | | | | | |
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Let's look at radio toether | | 1935 | | | | | | |
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Letter design in the graphic arts | | 1960 | Mortimer Leach | | | | | |
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Letters as business builders | | 1933 | | | | | | |
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Library of advertising | | 1911 | Axel Petrus Johnson | | | | | |
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Light and color in advertising and merchandising | | 1923 | Matthew Luckiesh | | | | | |
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Liquor advertising: hearings before the Committee on Interstate and Foreign Commerce, United States Senate, Eighty-first Congress, second session, on S. 1847, a bill to prohibit the transportation in interstate commerce of advertisements of alcoholic beverages, and for other purposes. January 12, 13, and 14 1950 | | 1950 | | | | | | |
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The lord of Telephone manor | | 1925 | | | | | | |
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MacGregor's book of bank advertising | | 1921 | T. D. (Theodore Douglas) MacGregor | | | | | |
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MacGregor's book of bank advertising | | 1928 | T. D. (Theodore Douglas) MacGregor | | | | | |
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Magazine advertising; being an address before Mr. Robert W. Sullivan's advertising class at the Y. M. C. A., in Dayton, Ohio | | 1914 | John Horace Lvtle, Horace Lytle | | | | | |
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Making advertisements and making them pay | | 1920 | Roy Sarles Durstine | | | | | |
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Making advertising pay | | 1913 | Manning Joseph Rubin | | | | | |
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Making advertising pay: a compilation of methods and experience records drawn from many sources, with comment on the various phases of advertising by recognized authorities | | 1917 | Harold Francis Eldridge | | | | | |
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Making millions read and buy: the influence and use of the newspaper in advertising | | 1934 | William A. Thomson | | | | | |
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Making more money in advertising | | 1926 | William Rowland Hotchkin | | | | | |
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Making more money in storekeeping: by W. R. Hotchkin | | 1917 | William Rowland Hotchkin | | | | | |
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Making more out of advertising | | 1919 | W. Sammons | | | | | |
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Making type work | | 1916 | Benjamin Sherbow | | | | | |
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Manual for the study of the psychology of advertising and selling | | 1920 | George H. English, Harry Dexter Kitson | | | | | |
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A manual of advertising typography: a combination sourcebook and work-book for students, including ten full-page and seven smaller charts; with bibliography, suggestions for study, and space for notes, layouts, solutions of assigned problems, and selected type specimens | | 1935 | Thomas Blaine Stanley | | | | | |
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Manual of modern advertising | | 1932 | Kenneth M. (Kenneth Mackarness) Goode | | | | | |
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The manual of successful storekeeping | | 1915 | William Rowland Hotchkin | | | | | |
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The manual of successful storekeeping: a retailers’ guide | | 1919 | William Rowland Hotchkin | | | | | |
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Marketing and advertising: an economic appraisal | | 1928 | Floyd L. (Floyd Lamar) Vaughan | | | | | |
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Marketing problems | | 1920 | Melvin Thomas Copeland | | | | | |
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The master guide to direct mail advertising | | 1925 | | | | | | |
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Masters of advertising copy: principles and practice of copy writing according to its leading practitioners | | 1925 | J. George (Justus George) Frederick | | | | | |
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The measurement of advertising effects: a study of representative commodities showing public familiarity with names and brands | | 1927 | Richard B. (Richard Benjamin) Franken, George Burton Hotchkiss | | | | | |
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Men and methods of newspaper advertising | | 1947 | Donald Ulysses Bridge | | | | | |
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Merchandising for banks, trust companies and investment houses | | 1935 | Lewis Douglas Meredith | | | | | |
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A method of interpreting literature | | 1949 | Leo Spitzer | | | | | |
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The Miller method of sign and show card writing | | 1922 | George Washington Miller | | | | | |
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Mind over mind | | 1919 | William Francis Barnard | | | | | |
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Modern advertising makes money! | | 1934 | Kenneth M. (Kenneth Mackarness) Goode | | | | | |
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Modern Business writing: a study of the principles underlying effective advertisements and business letters | | 1921 | Charles Harvey Raymond | | | | | |
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Modern merchandising | | 1925 | William Rowland Hotchkin | | | | | |
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Modern methods of merchandising | | 1915 | Mac Martin | | | | | |
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Modern show card lettering and sign painting | | 1932 | E. C. (Eric Christian) Matthews | | | | | |
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Modern show card writing: by Joseph Bertram Jowitt | | 1922 | Joseph Bertram Jowitt | | | | | |
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The modern torchbearers | | 1928 | Harry A. (Harry Augustine) Bruno, Richard R. Blythe | | | | | |
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Money makers: a plea to be measured by the dollar gauge only; a master salesman's presentation of salesmanship-in-print | | 1913 | | | | | | |
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More business through postcards: and exhaustive analysis of possibilities for intensively increasing profitable sales through return postcards | | 1917 | Flint McNaughton | | | | | |
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More sales through advertising: putting advertising on a profitable basis--fixing appropriations and planning campaigns--linking advertising with selling--getting better dealer cooperation | | 1919 | | | | | | |
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Motion pictures in advertising and selling | | 1926 | Edward F. Stevenson | | | | | |
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Move your merchandise!: A practical plan for the immediate improvement of business based on actual methods now in successful operation | | 1935 | Kenneth M. (Kenneth Mackarness) Goode | | | | | |
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Mrs. John Doe: a book wherein for the first time an attempt is made to determine woman's share in the purchasing power of the nation | | 1918 | | | | | | |
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My life in advertising | | 1927 | Claude C. Hopkins | | | | | |
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My story | | 1922 | | | | | | |
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The new American tempo: and other articles on modern advertising and selling practice | | 1927 | Frederick C. Kendall | | | | | |
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The new psychology of selling and advertising | | 1932 | Henry C. (Henry Charles) Link | | | | | |
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New standard letterer and show-card writer | | 1926 | Maxwell L. Heller | | | | | |
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The new typography & modern layouts | | 1934 | Frederic Ehrlich | | | | | |
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The New York market, comp | | 1922 | | | | | | |
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The New York times Advertising Department type book | | 1990 | | | | | | |
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The New York times typographical standards: regulations governing typography of advertising classification in the New York times | | 1927 | | | | | | |
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News, ads, and sales: the use of English for commercial purposes | | 1914 | John B. (John Baker) Opdycke | | | | | |
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Newspaper advertising | | 1914 | George Henry Edward Hawkins | | | | | |
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The newspaper as an advertising medium: a handbook of the newspaper in North America | | 1940 | | | | | | |
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Newspaper sales promotion: the fields, the media, the methods | | 1939 | Thomas F. (Thomas Frederick) Barnhart | | | | | |
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Nuntius: advertising and its future | | 1926 | Gilbert Russell | | | | | |
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Obvious Adams: the story of a successful businessman | | 1929 | Robert R. (Robert Rawls) Updegraff | | | | | |
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Official membership list of the Poster advertising association inc., covering over 4,000 cities and towns in which service is guaranteed | | 1916 | | | | | | |
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Old Sox on trumpeting | | 1927 | E. T. (Ernest Theodore) Gundlach | | | | | |
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Old Sox on trumpeting | | 1928 | E. T. (Ernest Theodore) Gundlach | | | | | |
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One foot in the door: all about specialty merchandising--including the laughs! | | 1947 | George F. (George Francis) Taubeneck | | | | | |
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One hundred advertising talks | | 1912 | William Coolbaugh Freeman, George French | | | | | |
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One thousand ways and schemes to attract trade: Gathered from actual experiences of successful merchants | 4th ed. | 1921 | Irving P. Fox | | | | | |
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One thousand ways and schemes to attract trade: Gathered from actual experiences of successful merchants | 3d ed. | 1912 | Bertha Alexander Forbes, Irving P. Fox | | | | | |
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One thousand ways and schemes to attract trade, gathered from actual experiences of successful merchants | 5th ed. | 1927 | Irving P. Fox | | | | | |
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Opportunities in advertising | | 1950 | Ruth Hooper Larison | | | | | |
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Order on the air! | | 1934 | James Rorty | | | | | |
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Our master's voice: advertising | | 1934 | James Rorty | | | | | |
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An outline of advertising: its philosophy, science, art, and strategy | | 1933 | R. T. Ely, George Burton Hotchkiss | | | | | |
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Packages that sell | | 1928 | Richard B. (Richard Benjamin) Franken, Carroll Burton Larrabee | | | | | |
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Persönliche, geschäftliche, politische reklame | | 1912 | Carl. Liesenberg | | | | | |
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A pictorial presentation of the interborough medium | | 1925 | | | | | | |
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Picture theatre advertising | | 1915 | Epes Winthrop Sargent | | | | | |
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Poisons, potions and profits: the antidote to radio advertising | | 1936 | Peter Morell | | | | | |
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The popular practice of fraud | | 1935 | T. Swann (Thomas Swann) Harding | | | | | |
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Population and its distribution | | 1926 | company. J. Walter Thompson | | | | | |
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Population and its distribution, comp. from the figures of 1920 United States census, including distribution of retail and wholesale dealers | [3d ed.] | 1921 | company. J. Walter Thompson | | | | | |
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Population and its distribution | 2d ed. | 1918 | company. J. Walter Thompson | | | | | |
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Population and its distribution | | 1912 | company. J. Walter Thompson | | | | | |
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Poster advertising; being a talk on the subject of posting as an advertising medium | | 1910 | George Henry Edward Hawkins, Gr. H. E. Hawkins | | | | | |
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Power in advertising | | 1915 | William Hurst Richards | | | | | |
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Practical advertising; its principles and its functions in the sales plan | | 1933 | Herbert Field King | | | | | |
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Practical advertising procedure | 1st ed. | 1948 | | | | | | |
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Practical compendium of commercial pen lettering & designs: A complete instructor in the use of the marking, shading, plain, special, border and shadow lettering pens. Also alphabetical list of advertising phrases suitable for show cards, posters, etc | | 1914 | | | | | | |
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Practical phrases of show card writing: a complete manual of the best and latest methods of brush and pen lettering with comprehensive color notes embracing all the most appropriate alphabets, abundantly and accurately illustrated with full description of all the materials necessary | | 1922 | | | | | | |
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Praktische reklame | | 1927 | Awrum Halberthal | | | | | |
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A preface to advertising | | 1937 | John Benson, Mark. O'Dea | | | | | |
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The preparation and care of mailing lists: a working manual that covers every phase of list handling, from obtaining names of "live" prospects without advertising for them, to handling lists economically and productively | | 1914 | William Kenneth Page | | | | | |
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The preparation of a marketing plan | | 1917 | Charles Wilson Hoyt | | | | | |
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A primer of advertising | | 1930 | A. C. M. Azoy, Anastasio Carlos Mariano Azoy | | | | | |
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Primer of promotion | | 1928 | Howard Williams Dickinson | | | | | |
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Principles and practice of direct advertising | [2d ed.] | 1916 | Charles Alexander MacFarlane | | | | | |
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Principles and practice of show-card writing, prepared in the Extension divison of the University of Wisconsin | 1st ed. | 1922 | Lawrence E. Blair | | | | | |
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Principles of advertising | | 1923 | Daniel Starch | | | | | |
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Principles of advertising: a systematic syllabus of the fundamental principles of advertising | | 1910 | Daniel Starch | | | | | |
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The principles of advertising: a text book | | 1920 | Harry Tipper, Harry Levi Hollingworth, George Burton Hotchkiss | | | | | |
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Principles of advertising | | 1937 | Howard Kenneth Nixon | | | | | |
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Principles of selling by mail | | 1927 | James Hamilton Picken | | | | | |
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Principles of window display | | 1927 | James Hamilton Picken | | | | | |
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Printers' Ink | | 1918 | | | | | | |
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Problems in advertising | | 1932 | Neil H. (Neil Hopper) Borden | | | | | |
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Problems in marketing | | 1927 | Melvin Thomas Copeland | | | | | |
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Problems in marketing | | 1936 | Edmund P. (Edmund Philip) Learned, Melvin Thomas Copeland | | | | | |
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Production in advertising and the graphic arts | | 1958 | David G. Hymes | | | | | |
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Productive advertising | | 1915 | Herbert William Hess | | | | | |
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Profitable retail advertising | | 1930 | Marvin Elliot Tobias | | | | | |
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Profits in advance | | 1932 | Lee Hastings Bristol | | | | | |
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Psyching the ads: the case book of advertising; the methods and results of 180 advertisements | | 1929 | Carroll Rheinstrom | | | | | |
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Psychological advertising | | 1915 | Joseph Valentine Breitwieser | | | | | |
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Psychology for advertisers | | 1930 | Charles Emile Benson, Darrell Blaine Lucas | | | | | |
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Psychology in advertising | | 1925 | Albert Theodor Poffenberger | | | | | |
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Psychology in business and industry: an introduction to psychotechnology | | 1935 | John Gamewell Jenkins | | | | | |
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The psychology of advertising: a simple exposition of the principles of psychology in their relation to successful advertising | | 1908 | Walter Dill Scott | | | | | |
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The psychology of advertising in theory and practice: a simple exposition of the principles of psychology in their relation to successful advertising | | 1921 | Walter Dill Scott | | | | | |
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Public school relations: a discussion of the principles underlying informational service in the public schools and a technique for practical use | | 1927 | Arthur B. (Arthur Bernard) Moehlman | | | | | |
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Publicity campaigns for better school support | | 1921 | Carter Alexander, W. W. (William Walter) Theisen | | | | | |
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Publicity for social work | | 1928 | Mary Brayton Swain Routzahn, Evart Grant Routzahn | | | | | |
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Publicity methods for life underwriters | | 1927 | Arthur H. Reddall | | | | | |
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Pushing a retail business: one-volume course in both advertising and salesmanship | | 1921 | William Hurst Richards | | | | | |
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Pushing your business: a text-book of advertising, giving practical advice on advertising, for banks, trust companies, safe deposit companies, investment brokers, real estate dealers, insurance agents | 4th ed. | 1911 | T. D. (Theodore Douglas) MacGregor | | | | | |
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Putting it over by means and methods of exploitation | | 1925 | Charles E. Carrier, Edward Bonns | | | | | |
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Radio in 1936: the people who own radios, where they live, how much money they have, how much they listen and other data for advertising executives and their research departments | | 1936 | Daniel Starch | | | | | |
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A rate and circulation study of 404 class, trade and technical publications | | 1941 | | | | | | |
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Real estate advertising | | 1925 | Ward C. Gifford | | | | | |
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Report, Convention of clients of George Batten company incorporated | | 1920 | | | | | | |
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Retail advertising and sales promotion | | 1936 | Charles Mundy Edwards, Jr., William H. Howard | | | | | |
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Retail advertising and sales promotion | Rev. ed. | 1943 | Charles Mundy Edwards, Jr., William H. Howard | | | | | |
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Retail advertising for the small store | | 1951 | Philip Ward Burton | | | | | |
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Retail advertising of men's and boys' wear | | 1926 | Allen Sinsheimer | | | | | |
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Retail selling and the new order | | 1934 | Kenneth Collins | | | | | |
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The road to good advertising | | 1932 | Kenneth Collins | | | | | |
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The Robert Collier letter book | | 1937 | Robert Collier | | | | | |
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Robinson-Patman act: advertising and promotional allowances | | 1948 | Burton A. Zorn, George J. (George Joseph) Feldman | | | | | |
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Sales and advertising: a practical treatise covering the psychology of selling and advertising, analysis of sales, advertising and its relation to selling, copywriting, typography, mechanics of advertising, advertising department systems, and the control of advertising and sales expense | | 1935 | Chester A. Gauss, Lucius I. (Lucius Irving) Wightman, Harry A. (Harry Augustus) Bates | | | | | |
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Sales and advertising: a practical treatise on selling problems | | 1922 | George Enfield Frazer, Chester A. Gauss, Lucius Irving Wightman | | | | | |
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The sales expansion question book | | 1930 | Ray Giles | | | | | |
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Sales promotion by mail: how to sell & how to advertise; a hand-book of business building, with numerous illustrative diagrams | | 1916 | | | | | | |
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Salesmanship and advertising | | 1921 | Thomas Herbert Russell, George Wycherly Kirkman | | | | | |
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Salesmanship and advertising | | 1913 | Grenville Kleiser | | | | | |
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Samples, demonstrations and packaging, their use in advertising | | 1928 | Norman Lewis | | | | | |
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The schemes back of the ads: Light on the real methods of advertisers | | 1914 | Ross Dalbey Breniser | | | | | |
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Scientific advertising | | 1926 | Harry Dexter Kitson | | | | | |
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Scientific distribution | | 1918 | James Howard Kehler, Sir Charles Frederick Higham | | | | | |
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Scientific sales management: a practical application of the principles of scientific management to selling | | 1913 | Charles Wilson Hoyt | | | | | |
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Scientific selling and advertising | | 1922 | Arthur Dunn, Aurthur Dunn | | | | | |
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Scientific selling and advertising | | 1919 | Arthur Dunn | | | | | |
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Scientific space selection: a text book for advertisers, advertising agency space buyers, account executives, media departments, students, and others interested in advertising, for use in conjunction with audit reports and publisher's statements | | 1937 | | | | | | |
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The sellers and the buyers: answering six thousand questions for the sellers of merchandise must know for greater success | | 1920 | | | | | | |
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Selling and buying advertising space | | 1928 | A. J. (Albert Jerome) Slomanson | | | | | |
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Selling by the written word | | 1918 | | | | | | |
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Selling construction service | | 1925 | Charles Francis Dingman | | | | | |
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Selling forces | | 1913 | Richard J. Walsh | | | | | |
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Selling insurance by cooperative advertising | | 1929 | John W. Longnecker | | | | | |
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Selling it to the advertiser: a book of facts for the agent to tell his client | | 1915 | Irvin Francis Paschall | | | | | |
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Selling newspaper space: how to develop local advertising | | 1913 | Joseph Edwin Chasnoff | | | | | |
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Selling public hospitality: a handbook of advertising and publicity for hotels, restaurants and apartment houses | | 1929 | J. O. (Joseph Oliver) Dahl | | | | | |
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Selling service with the goods: an analysis and synthesis on the planning, designing, construction, and installation of window displays | | 1921 | George Frederick Ayles, Warren Olmstead Woodward | | | | | |
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Selling tactics that win business: practical suggestions for conducting effective sales promotion | | 1933 | | | | | | |
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Selling the architect: an information booklet defining and correlating the various factors and units in a well-rounded sales campaign directed to the architect | | 1926 | | | | | | |
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The sho card cartoonist | | 1929 | | | | | | |
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A short course in advertising | | 1921 | Mac Martin, Alexander Faickney Osborn | | | | | |
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A short course on direct mail | | 1928 | Ralph Bartholomew | | | | | |
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Showmanship in business | | 1936 | Kenneth M. (Kenneth Mackarness) Goode, Zenn Kaufman | | | | | |
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Signing 'em up | | 1933 | | | | | | |
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The small town field at a glance: charted resources of the 21 selected states | | 1916 | | | | | | |
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Social work publicity: its message and its method | | 1927 | Charles C. (Charles Clark) Stillman | | | | | |
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Solving advertising art problems | | 1920 | | | | | | |
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Some fundamentals of association advertising procedure | | 1933 | Hugh E. Agnew, Frederick Jeffery Ross | | | | | |
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The southern urban negro as a consumer | | 1932 | Paul K. (Paul Kenneth) Edwards | | | | | |
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The Sphinx club, New York | | 1915 | | | | | | |
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Storia aneddotica della réclame: 100 illustrazioni | | 1912 | Arturo Lancellotti | | | | | |
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The story of the states: a reprint in book form of the series of articles under the same title, first appearing in Printers' ink | | 1916 | | | | | | |
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A study of 81 principal American markets | | 1925 | Leslie M. Barton | | | | | |
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A study of all American markets: including all cities and towns of 1,000 population or more in the United States, arranged by markets and states | | 1927 | Leslie M. Barton | | | | | |
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A study of all American markets: including all cities and towns of 1,000 population or more and all counties in the United States, arranged by markets and states | | 1990 | Leslie M. Barton | | | | | |
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The style and technique of Harry Dreve Schorr as applied to advertising layout | [1st ed.] | 1956 | Harry Dreve Schorr | | | | | |
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Successful retail advertising: A revised edition of the book Successful advertising, how to acccomplish it | | 1913 | J. Angus (John Angus) MacDonald | | | | | |
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Survey of southern markets: a compilation of statistics, of buying power, distribution, and advertising coverage in eleven southern states: North Carolina, South Carolina, Georgia, Florida, Alabama, Mississippi, Louisiana, Texas, Oklahoma, Arkansas and Tennessee | | 1930 | | | | | | |
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The sword-arm of business | | 1927 | Theodore Francis MacManus | | | | | |
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Taylor's digest of merchandising and advertising information | | 1911 | | | | | | |
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Technique of advertising layout | | 1935 | Frank Herman Young | | | | | |
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Tested advertising methods | | 1932 | Bruce Barton, John. Caples | | | | | |
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Tested selling ideas: from the files of Printers' ink and Printers' ink monthly | | 1936 | Carroll Burton Larrabee, Henry William Marks | | | | | |
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Testing advertisements: a study of copy testing methods in theory and practice | | 1934 | Leo E. Firth | | | | | |
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Theory and practice of advertising | Rev. ed. | 1920 | Geo. W. (George Washington) Wagenseller | | | | | |
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Theory and practice of advertising: a textbook covering the development and fundamental principles of advertising and methods of representative advertisers | | 1926 | Samuel Roland Hall | | | | | |
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The third ingredient in selling: a brief practical explanation of some fundamental principles of marketing under present-day conditions | | 1926 | | | | | | |
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Thirty practical lessons in advertising and selling | | 1921 | Guy Richard Hubbart | | | | | |
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This fascinating advertising business | [1st ed.] | 1947 | Harry Lewis Bird | | | | | |
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This side of paradise | | 1948 | F. Scott (Francis Scott) Fitzgerald | | | | | |
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Through many windows | | 1926 | Helen Woodward | | | | | |
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Through many windows | | 1932 | William Hayes Cunningham, Helen Woodward | | | | | |
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Tomorrow's advertisers and their advertising agencies | | 1929 | George Harrison Phelps | | | | | |
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Trade-mark advertising as an investment | | 1917 | Arthur Acheson | | | | | |
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Trademarked advertised merchandise: a history of the work done personally among the merchants of the Southwest, in the interest of trademarked-advertised merchandise | | 1912 | | | | | | |
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Trail blazers of advertising: stories of the romance and adventure of the old-time advertising game | | 1926 | Chalmers Lowell Pancoast | | | | | |
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Turn your imagination into money! | | 1934 | Ray Giles | | | | | |
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Two thousand points for financial advertising | 2d ed., rev. and enl. | 1915 | T. D. (Theodore Douglas) MacGregor | | | | | |
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Type faces: with which we "prove it with proofs" in typography for advertisements | | 1929 | | | | | | |
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Typographic design in advertising | | 1930 | Laurance Benjamin Siegfried | | | | | |
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The typography of advertisements | | 1911 | F. J. (Frederick James) Trezise | | | | | |
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The typography of advertisements that pay: how to choose and combine type faces, engravings and all the other mechanical elements of modern advertisements construction | | 1917 | Gilbert Powderly Farrar | | | | | |
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An unbiased study of Hartford, Connecticut and small towns | | 1928 | | | | | | |
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Uniform standards for advertising of alcoholic beverages in newspapers and magazines: an official study | | 1963 | | | | | | |
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Using radio in sales promotion: a book for advertisers, station managers and broadcasting artists | | 1927 | Edgar Herbert Felix | | | | | |
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Utilizing the by-product of a printing business: wherein is told successful experiences with direct mail advertising | | 1926 | Edwin Hamilton Stuart | | | | | |
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Valuable data for the space buyer on the world's greatest market | | 1930 | | | | | | |
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Vendere, vendere, vendere | | 1921 | Arturo Gazzoni | | | | | |
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What a salesman should know about advertising: a book of practical selling suggestions valuable to a salesman who is interested in increasing the volume and quality of his sales | Pocket ed. | 1921 | John Cameron Aspley | | | | | |
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What a salesman should know about advertising: a book of practical selling suggestions valuable to a salesman who is interested in increasing the volume and quality of his sales | Pocket ed. | 1919 | John Cameron Aspley | | | | | |
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What about advertising? | | 1927 | Harford Powel, Kenneth M. (Kenneth Mackarness) Goode | | | | | |
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What an advertiser should know: a handbook for everyone who advertises | | 1914 | Henry C. Taylor | | | | | |
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What Groucho says: the almost amiable growls of a hard working advertising man | | 1930 | Groucho, Neal Bozo, Groucho (pseudonym) | | | | | |
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What's the matter with advertising? | | 1934 | Glen Buck | | | | | |
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What to tell the people about the public schools: a study of the content of the public school publicity program | | 1929 | Belmont Mercer Farley | | | | | |
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Why an advertisement s쳮ds or fails | | 1937 | Arthur Jesse Townsend, William Subers Townsend | | | | | |
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Window display advertising: an analysis of its force as a sales medium for manufacturers, traveling salesmen, advertising agencies and retail merchants | | 1928 | Carl Percy | | | | | |
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Winning and holding--in advertising and selling | | 1930 | Stanley Kidder Wilson | | | | | |
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Woman's world guide to profitable distribution, for the use of manufacturers, advertising agents, universities, libraries and business engineers | | 1916 | | | | | | |
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Writing advertising | | 1926 | James Davis Woolf | | | | | |
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Writing an advertisement: a analysis of the methods and the mental processes that play a part in the writing of successful advertising | | 1915 | Samuel Roland Hall | | | | | |
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Writing for real money: adventures of an author in advertising | | 1928 | Edward Mott Woolley | | | | | |
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The written word: a study of the art of writing, with especial reference to its function in advertising | | 1931 | Granville Toogood, Marcus Goodrich, Henry Albert Batten | | | | | |
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